Bite Your Tongue, Make More Money
The reluctance for photographers to place emphasis on their value is often the exact thing that prevents them from having a sustainable career doing something they love. It’s a mindset that leads to photographers competing solely on price rather than competing on the superior value of their work. Negotiating value requires deliberate practice and strength, but nothing is more rewarding than hearing the client to commit to a figure that was higher than you were willing to take.